Most releases
Drop with a post and a prayer.
No seeding, no pitching, no system behind them. The music is good, but the reach never matches the artist's potential.
Grow: Marketing and Growth Campaigns
Releases that actually reach people.
Most releases underperform because nobody runs the growth work behind them. We plan and execute the campaigns, from creator seeding to playlist pitching to paid media, that turn a release into momentum.
Free · 30 minutes · no commitment
With NoteWorthy
One coordinated campaign.
Creator seeding, playlist pitching, PR, and paid social running as one coordinated campaign, with reporting that shows what worked.
What we run
UGC and creator seeding
Real creators making real content around your release, matched by genre and audience for authentic reach.
Content strategy
A platform-by-platform plan so your content compounds instead of scattering.
Social media management
Consistent, on-brand presence and community engagement across your channels.
Playlist and sync pitching
Targeted outreach to the right curators and supervisors, with realistic expectations and clean execution.
PR and media outreach
Press and placements that build credibility around the artist and the release.
Paid social (Meta and TikTok)
Targeted media that supports discovery and feeds the algorithm, run as positioning not as a shortcut.
Community growth
Fan accounts and community building that keep audiences active between releases.
Podcast and sync pitching
Getting the artist and the music in front of the right shows and opportunities.
Featured result
A Steve Aoki collaboration, turned into a Philippines-wide fan movement.
We ran the fan accounts, creator seeding, and merch PR for a major international release, and drove roughly 30,000 views on a $500 UGC media budget.
See the Full Case StudyCampaigns priced to the work.
Every campaign is scoped to your release and your goals. Most campaigns range from $750 to $2,500+ per month, depending on scope, with UGC and media budgets billed separately and approved before any spend moves. We start with a call, build a plan, and price it to the work, not to a template. You always know what you are getting and what it costs.